Biography
For Michelle, creating emotive connections through brand is a passion. She has spent 20 years building
exceptional brands that capture each organization’s unique character in ways that produce brand experiences
that are meaningful, exciting, and effective.
Michelle has led multidisciplinary teams throughout her career — sparking fresh ideas and delivering strategically creative design systems for a broad range of industries and clients. Her eye for detail and collaborative approach has proven invaluable in solving client challenges.
Her expertise in comprehensive brand programs has led to holistic solutions for clients including, Adient, Aflac, AstraZeneca, Autotrader, Bayer, Chevron, CooperVision, HP, KeyBank, McKesson, Medtronic, Mount Sinai, PwC,
the Y (YMCA), and UPS — each solution effectively translating business objectives and brand strategy into brand expression and experience.
Michelle has been a guest lecturer at the American Marketing Association and Portfolio Center.
Strengths
Formulating and delivering creative strategies that inform design development, brand activation, business alignment, and emotive connections to audiences
Driving the end-to-end creative process and experience across all touchpoints and channels
Collaborative partner and active visionary leader across all levels
Confident presenter with an attention to detail
Interest in devising solutions that crack the toughest problems
Organized and efficient project manager
Proven leader and mentor with an ability to establish and build an inspiring work culture
Experience
Michelle Andreotti Design
Creative Director
Interbrand Health @ Interbrand
Creative Director
FutureBrand
Creative Director
Lippincott
Partner
Siegel+Gale
Associate Creative Director
FutureBrand
Design Director
Awards and Publications
Transform Awards North America
Good Design Awards
Brand New: Top 10
ReBrand 100 Global Awards
Graphic Design USA
International Design Awards
AIGA
Communications Arts
:RELOGO
Logo by Michael Evamy
Logotype by Michael Evamy
American Corporate Identity
Logo Lounge
American Brand Excellence
Fortune Magazine's Top 50 in brand