Converge

SHAPING THE FUTURE OF CYBER PROTECTION

Brand identity and digital experience for a new SaaS platform

Converge sees risk as a chance to innovate by combining cyber insurance, security, and technology to offer effective cyber protection for businesses. With a unique data ecosystem and expert underwriting, the company provides tailored risk solutions that enhance outcomes for clients, partners, and investors. Understanding that adequate insurance requires the right elements, they work closely with policyholders to precisely formulate business needs and confidently ensure robust cybersecurity.

With a successful product and a growing customer base, Converge recognized the need to evolve its brand to strengthen partnerships and expand offerings. Inspired by the tailored approach that Converge provides its customers, the new identity reflects a dynamic perspective through a bold, ever-shifting two-dimensional symbol and a precise yet scalable design system. A simple, refined typographic style and minimalist color palette laid the foundation for the cybersecurity startup. The use of thin rules and color blocks creates an elemental feel while providing a canvas for information and visual impact. The juxtaposition of straight and rounded edges adds a sense of focus, insight, and openness, while high contrast and grayscale imagery evoke a sense of clarity and confidence.

Focused and elegantly simple, the new identity reaffirms the depth and dynamic approach of Converge’s offering, setting it apart within an already crowded competitive cybersecurity landscape.